When Trailers Strike Gold – Part 3 Unbreakable

M. Night Shyamalan followed up the breakout success of The Sixth Sense with a strange pick–a superhero movie. But, he did one thing that no one had ever done with any real success at that point: he grounded it in grimy reality. This early precursor to Heroes serves as a meditative character drama with one hell of a hook, which the trailer uses to perfect effect.

Unfortunately, a few years later, Night gave us The Happening. Wherefore art thou, fair Shyamalan? We sure do miss the old you.

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