When Trailers Strike Gold – Part 5 The Incredibles

Pixar had its game on from the beginning, but to stay fresh, John Lasseter brought in someone to shake up the status quo: Brad Bird. 

Like most Pixar teasers, the trailer only hints at what the film will deliver:

The first Pixar film not created by one of its founding members achieved a successful combination of humor and action, plus a weighty look at heroism, and a scathing indictment against the culture of entitlement.   

Every inch of the film works, from thematic development, voice characterization, pacing and editing (not to mention turning decades of comic book mythos on its ear) and remains on the top tier of Pixar’s strongest efforts.  Throw in Michael Giaccino’s bombastic score, and this film is pure magic.

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